[InterContinental Phu Quoc] Marketing Content Creator

Your day-to-day

 

Content & Creative

• Support professional photo and video shoots, including on-site coordination
• Contribute to mood board and storyboard brainstorming with the Marketing team
• Create photos and short-form videos for social media and internal use
• Write and edit content related to rooms, dining, spa, events, guest experiences and others
• Develop visual assets for brochures, posters, banners, leaflets, presentations, and on-site announcements
• Proofread advertising copy, collateral, and press materials before release

Social Media

• Take ownership of assigned sections within the monthly marketing plan and report
• Plan, prepare, and execute social media content across all owned channels
• Monitor online guest sentiment and escalate issues to the Marketing or PR lead

Digital Support

• Develop creative EDM content and support website updates, including images, copy, and basic layout adjustments.
• Assist the Digital team in checking and updating on-site digital systems, including screens, in-room displays, and information panels
• Ensure accuracy and freshness across all on-property digital touchpoints

Brand & Collateral Management

• Maintain and audit on-site marketing collateral, coordinate brand-standard materials, and ensure brand guidelines compliance across all visual and written assets

PR, Media & Influencers

• Host and support media, KOLs, and influencers during on-property visits
• Actively identify and engage suitable influencers to generate organic content
• Maintain and regularly update the resort media and influencer database

Guest & Team Support

• Act as a visible and approachable Marketing representative at the resort
• Attend daily morning briefings and assigned internal meetings on behalf of the Marketing team
• Support guest-facing moments when assistance is required
• Contribute during peak periods and ad-hoc situations requiring team support

Other Duties

• Carry out additional tasks assigned by the PR Manager or Director of Marketing & Communications
• Support cross-team needs during high-pressure or time-sensitive situations