Asst. Director of MarCom 市场传媒副总监
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Hotel Brand: Regent
Location: China, Shanghai
Hotel: Shanghai on the Bund (SHABN), Huangpu Road,, Hongkou District
Job number: 141542
Execute marketing activities to drive revenue streams (including Rooms, Food & Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)
执行市场营销活动,推动收入流(包括客房、餐饮、宴会和婚礼、会议和活动)、当地知名度(酒店品牌在城市的声誉和理解)和关系(酒店客人、媒体公司、当地社区和供应商)。
Manage the hotel’s marketing communications responsibilities according to IHG and REGENT BRAND standard operating procedures including Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events, and social media.
根据洲际酒店集团及丽晶酒店品牌的标准操作流程,管理酒店的营销传播职责,包括营销策划、宣传品和广告制作、内容管理、公共关系、促销和活动以及社交媒体。
Collaborate with partner teams (including Food & Beverage, Meetings and Events, Sales, Revenue Management/Reservations) on marketing promotions.
与合作伙伴团队(包括餐饮,会议和活动,销售,收益管理/预订)合作进行市场推广。
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