Project Marketing Executive

YOUR DAY-TO-DAY

• Responsible for the in-house point-of-sale materials and collateral such as brochures, presentations, monthly promotional posters, banners and leaflets, and ad-hoc announcement posters
• Execute jobs from briefs in the form of Project Requisition Forms
• Work on the concept and execution for the design of any job
• Liaise with Purchasing Department to brief suppliers for production when approval is obtained from all concerned parties for layout and copy
• Maintain collateral and conduct occasional audit
• Co-ordinate generic IHG merchandise and hotel brand merchandise, including gift items
• Co-ordinate hotel brand standards collateral
• Proofread copy of advertising, collateral and press releases where appropriate
• Assist with brand standards policing
• Develops the knowledge and skill capability on-property to create a winning competitive advantage to be in Marketing, PR & Communication
• Works with the team in preparing the weekly/monthly social media content calendar for all social media channels and execute postings
• Update and improve website with content where appropriate
• Create Influencer marketing plan and host Influencers when they are at the resort
• Actively identify and engage influencers to share content about the property with their followers to drive awareness for the resort
• Assist with arranging media visits and handling of media at the resort
• Develop press releases for the resort and communicate to media through pitching
• Maintain and actively update media database
• Actively ‘listens’ to guest sentiment on-line and ensure the resort responds accordingly
• Continuously keeping up-to-date with technological development and improved ways of working and suggesting those to team members and managers
• Undertake additional duties as requested by the Director of Marketing & Communications
• Be a friendly face and helping hand to our guests
• Look smart – wear your uniform with pride
• Other ad-hoc duties – unexpected moments when we have to pull together to get a task done
• May assist with other duties as assigned by management